YotpoGuide & Pricing
Core Identity Overview
Yotpo is an AI-powered e-commerce marketing platform designed to help brands build customer relationships and drive revenue by managing product reviews, loyalty programs, SMS/email marketing, and visual User-Generated Content (UGC). It analyzes reviews and customer data to surface actionable insights and segment audiences.
🎁 Free Tier Detailed Specs
Loyalty & Referrals
Includes rewards for purchases, a referral program, and communication features such as reminders of points and coupons earned.
SMS & Email
Sending up to 10,000 emails per month is free.
Official Subscription Plans Summary
Allows users to collect photos and videos within reviews and create a carousel of reviews. Includes up to 500 orders per month.
Includes AI tools for summarizing reviews and custom questions to prompt detailed reviews. Includes up to 500 orders per month.
Adds birthday and consumer rewards for sharing brand content on social networks. Includes up to 500 orders per month.
Recommended For These Audiences
- ✔DTC Shopify Brands: Brands operating in the Direct-to-Consumer space that need to maximize the impact of customer reviews and visual content.
- ✔E-commerce Companies: Businesses focused on retention marketing and brand reputation management, needing integrated solutions for loyalty, reviews, and communication.
Frequently Asked Questions (FAQ)
Q. What is the pricing structure for the Reviews & UGC product?
The Reviews & UGC product has three tiers: Starter at $79 per month for up to 500 orders per month, Pro at $169 per month for up to 500 orders per month with AI tools, and Premium.
Q. How does Yotpo handle SMS and Email pricing?
Sending up to 10,000 emails per month is free. SMS pricing is $0.0072 per SMS (billed monthly) for annual spending up to $25,000. For example, sending 100,000 emails costs $135 per month.
Q. What is the primary value proposition of Yotpo?
Yotpo's primary value is combining different products (Reviews & UGC, Loyalty, Subscriptions, SMS & Email) into a single platform to manage reputation, increase customer engagement, and drive revenue.